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Restaurant / Marketing Automation

Chef Mindy's Success at Daikon Vegan Sushi & Basil Vegan Thai

How integrated POS marketing automation increased repeat business by 75%

Daikon Vegan Sushi restaurant interior
Client
Chef Mindy Lim
Industry
Vegan Restaurant
Location
United States

The Challenge

Chef Mindy Lim operated two successful vegan restaurants but struggled with customer retention and personalized engagement. Despite having loyal customers, there was no systematic way to track preferences, automate follow-ups, or create personalized marketing campaigns.

The existing Toast POS system captured valuable customer data, but it wasn't being leveraged for marketing purposes. Chef Mindy needed a way to turn transactional data into meaningful customer relationships.

The Solution

Rep Pro integrated an AI-driven marketing automation system directly with Chef Mindy's Toast POS, creating a seamless flow of customer data into personalized marketing campaigns. The system captured real-time purchase behavior and automatically triggered relevant engagement campaigns.

Toast POS Integration

Direct connection to Toast POS enabled real-time capture of customer orders, preferences, and visit frequency for automated segmentation.

AI-Powered Personalization

Machine learning algorithms analyzed customer behavior to send personalized menu recommendations and special offers based on past orders.

Automated Re-engagement Campaigns

Smart triggers sent timely emails to customers based on their visit patterns, bringing back lapsed customers with relevant incentives.

The Results

Chef Mindy's restaurants saw immediate improvements in customer loyalty and email engagement.

56%
Email open rate
75%
Increase in repeat business
"

Rep Pro helped us turn our POS data into real customer relationships. We're now reaching customers with personalized messages at exactly the right time, and our repeat visits have skyrocketed.

Chef Mindy Lim
Owner, Daikon Vegan Sushi & Basil Vegan Thai

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